What is Soft-Sheen Carson up to? Amla Legend for two different brands...

By | Tuesday, July 09, 2013 15 comments
I love strolling down the hair aisles of various stores to get a peek of what's new on the shelf. Well, I happen to spot a new Dark and Lovely product line called Amla Legend on the shelves of my local CLICKS Pharmacy. See the picture below and details of line.

  • AMLA Legend No Lye Relaxer
  • AMLA Legend Billion Hair Potion (Serum)
  • AMLA Legend Damage Anti-Dote Oil Moisturizer
  • AMLA Legend 1001 Oils Cream Night Wrap

So, I'm staring at this line and can't help put think that it looks really freaking familiar. Yeah, I know that a lot of products contain amla oil and aqua green packaging is all the rage as well. I whip out my phone a Google "Amla Legend" and their I see that Optimum Care products in the states have a line named the same exact thing. Soft-Sheen Carson owns both Dark and Lovely and Optimum care, but I just thought it was very interesting.

  • AMLA Legend No Lye Relaxer
  • AMLA Legend Body Filler Hair Wash (Shampoo)
  • AMLA Legend Body Filler Hair Cream (Conditioner)
  • AMLA Legend Damage Antidote Oil Moisturizer
  • AMLA Legend Billion Hair Potion (Serum)
  • AMLA Legend 1001 Oils Cream Night Wrap


The Dark and Lovely line is less two products ( Body Filler Hair wash and Body Filler Hair Cream). I have zero information about the line of products except for the little bit of information that I have dug up from the internet. I am ASSUMING for now that the ingredients are same in both product lines. If that is true then the below information should be very interesting to you.

INGREDIENTS!!!! Bold and red means that I don't like it, and bold and green means I do like it!

(Optimum) AMLA Legend Damage Antidote Oil Moisturizer

AQUA I WATER I EAU,PARAFFINUM LIQUIDUM I MINERAL OIL I HUILE MINERALE, GLYCERIN, PETROLATUM, CETEARYL ALCOHOL,CERA MICROCRISTALLINA I ICROCRYSTALLINE WAX I CIREMICROCRISTALLINE, PEG-100 STEARATE,GLYCERYL STEARATE,PARFUM I FRAGRANCE, PHENOXYETHANOL, POLYSORBATE 60,XANTHAN GUM,DIMETHICONE, PANTHENOL,BENZYL SALICYLATE, BENZYL ALCOHOL,HEXYL CINNAMAL,2-0LEAMID0-1,3-0CTADECANEDIOL, METHYLISOTHIAZOLINONE, Cl191401YELLOW 5 LIMONENE, Cl15985 I YELLOW 6,PHYLLANTHUS EMBLICA FRUIT EXTRACT

(Optimum) AMLA Legend Billion Hair Potion (Serum)

AQUA/ WATER/ EAU, GLYCERIN,ARGININE, PPG-5-CETETH-20,CITRIC ACID,PHENOXYETHANOL,PARFUM / FRAGRANCE,GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE,BENZYL SALICYLATE ,CHLORHEXIDINE DIHYDROCHLORIDE, BENZYL ALCOHOL, HEXYL CINNAMAL,2-0LEAMID0-1,3-0CTADECANEDIOL, Cl19140 / YELLOW 5,PHYLLANTHUS EMBLICA FRUIT EXTRACT,Cl14700 /RED 4, Cl17200 /RED 33,Cl42090 /BLUE 1

(Optimum) AMLA Legend 1001 Oils Cream Night Wrap

AQUA/ WATER/ EAU, COCOS NUCIFERA OIL/ COCONUT OIL,ISOPROPYL MYRISTATE, CAPRYLIC/CAPRIC TRIGLYCERIDE,STEARYL ALCOHOL,GLYCERIN,STEARETH-21, DIMETHICONE,STEARETH-2,PARFUM /FRAGRANCE,P R 0 PYLE N E G L Y C 0 L, p 0 L y A cRy LAM I 0 E I pH EN 0 X yET HAN 0 L, s 0 RBICA c I 0 I c 13-14 ISOPARAFFIN, XANTHAN GUM, LAURETH-7, BENlYL SALICYLATE, BENlYL ALCOHOL, HEXYL CINNAMAL, METHYLISOTHIAZOLINONE, Cl 19140/ YELLOW 5,LIMONENE,Cl15985 /YELLOW 6,PHYLLANTHUS EMBLICA FRUIT EXTRACT F.I.L.# DSS194/3

I will definitely be trying the Billion Hair Potion and 1001 Oils Cream Night Wrap, so stay tuned for those upcoming product reviews.

I really need you guys to sound off for this one. If your in the US and have tried the Optimum Care Amla Legend line, let me know what your experience was in the comments. Same goes for those us in South Africa, have you tried the Dark and Lovely Amla Legend line? What were your thoughts?


Have a Good Hair Day and remember to Love Your Hair!!!

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